HY/AS3240 Making America Modern

A/P Ian Gordon
AS1/05-40


Lecture 11
A Consumer's Republic
Outline

Key Content:

Reading:
Lizabeth Cohen,
 A Consumer's Republic: The Politics Of Mass Consumption In Postwar America.
New York: Knopf, 2003. Chapter Three, pp. 112-165.

I. Introduction


II. Post War Growth

1. Economic Growth

2. Baby Boom

3. Changes in Social Structure


III. The Ideology of Abundance and Adjustment

1. The Classless Society

2. The Organizational Man

3. The Organizational Woman

4. Suburbia

IV. Trouble in Paradise

1. The Other Side of the Picture

2. The American character transformed?

 

POWERPOINT

A/P Ian Gordon History American Studies NUS
Copyright © 2003   e-mail: <hisilg at nus.edu.sg>