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A/P Ian Gordon | History | AS | NUS | Back to HY/AS3230 |
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From Industrial Revolution to the Web Semester 1 2002-2003 A/P. Ian Gordon AS1/05-19 Ph. 874 4694 |
Lecture 9
Business Cultures
Study Guide
Our understanding American business can de derived from numerous sources. For instance, in this module we have looked at the factors that shape corporations, consumers, marketing, management structures, inventions and new products, and standardisation.
Can we understand these factors when taken together as making a sort of business culture?
Is the way in which American businesses do business a reflection of or an element in American culture?
Is there a particular kind of culture within American businesses or within specific businesses, for example concepts such as the Hewlett-Packard way?
How is business viewed in American culture, for example in movies, novels and so on?